COPPER PARROT
COPPER PARROT
COPPER PARROT
Copper Parrot is a premium ready-to-drink cocktail brand, sustainably packaged and part of Brand Tap Group Ltd.
Brought on to build the brand’s social presence from scratch, I led the creative direction, shaping everything from organic content and campaign concepts to influencer collaborations and product-led storytelling, with full creative freedom.
Copper Parrot is a premium ready-to-drink cocktail brand, sustainably packaged and part of Brand Tap Group Ltd.
Brought on to build the brand’s social presence from scratch, I led the creative direction, shaping everything from organic content and campaign concepts to influencer collaborations and product-led storytelling, with full creative freedom.
Copper Parrot is a premium ready-to-drink cocktail brand, sustainably packaged and part of Brand Tap Group Ltd.
Brought on to build the brand’s social presence from scratch, I led the creative direction, shaping everything from organic content and campaign concepts to influencer collaborations and product-led storytelling, with full creative freedom.
Industry
Industry
Industry
Beverage/Spirits
Beverage/Spirits
Beverage/Spirits
Role
Role
Role
Creative Director/Social Media Lead
Creative Director/Social Media Lead
Creative Director/Social Media Lead
Duties
Duties
Duties
Social Media Management, Graphic Design, Influencer Campaign Management, Content Creator, Launch Event Support, Strategy & Ideation
Social Media Management, Graphic Design, Influencer Campaign, Management, Content Creator, Launch Event Support, Strategy & Ideation
Social Media Management, Graphic Design, Influencer Campaign Management, Content Creator, Launch Event Support, Strategy & Ideation
Tools
Tools
Tools
Buffer, Monday.com, CapCut, PhotoRoom, Canva, Adobe Illustrator
Buffer, Monday.com, CapCut, PhotoRoom, Canva, Adobe Illustrator
Buffer, Monday.com, CapCut, PhotoRoom, Canva, Adobe Illustrator
Duration
Duration
Duration
Oct 2025 - Sept 2026
Oct 2025 - Sept 2026
Oct 2025 - Sept 2026
1292%
1292%
1292%
increase in views
increase in views
increase in views
1300%
1300%
1300%
follower increase
follower increase
follower increase
494%
494%
494%
profile view increase
profile view increase
profile view increase
CAMPAIGNS
CAMPAIGNS
CAMPAIGNS
To strengthen Copper Parrot’s playful and vibrant brand identity, I conceptualised and executed a series of Instagram campaigns centred around seasonal moments and product-led storytelling. Each concept was developed from scratch and brought to life using a blend of graphic design and AI-assisted software when needed.
To strengthen Copper Parrot’s playful and vibrant brand identity, I conceptualised and executed a series of Instagram campaigns centred around seasonal moments and product-led storytelling. Each concept was developed from scratch and brought to life using a blend of graphic design and AI-assisted software when needed.
To strengthen Copper Parrot’s playful and vibrant brand identity, I conceptualised and executed a series of Instagram campaigns centred around seasonal moments and product-led storytelling. Each concept was developed from scratch and brought to life using a blend of graphic design and AI-assisted software when needed.
Ideation
Inspired by the arrival of spring, I wanted to bring Copper Parrot’s tropical personality to life through bold, colourful florals. With the brand’s predominantly female audience in mind, I developed a series of vibrant, flower-led visuals, carefully directing AI to create something that felt playful, premium and true to the brand.
Ideation
Inspired by the arrival of spring, I wanted to bring Copper Parrot’s tropical personality to life through bold, colourful florals. With the brand’s predominantly female audience in mind, I developed a series of vibrant, flower-led visuals, carefully directing AI to create something that felt playful, premium and true to the brand.
Ideation
Inspired by the arrival of spring, I wanted to bring Copper Parrot’s tropical personality to life through bold, colourful florals. With the brand’s predominantly female audience in mind, I developed a series of vibrant, flower-led visuals, carefully directing AI to create something that felt playful, premium and true to the brand.
Ideation
Using seasonal moments and cultural events to create timely, shareable content that keeps the brand relevant and part of wider conversations.
Ideation
Using seasonal moments and cultural events to create timely, shareable content that keeps the brand relevant and part of wider conversations.
Ideation
Using seasonal moments and cultural events to create timely, shareable content that keeps the brand relevant and part of wider conversations.
Ideation
A series of bold, colourful graphics introducing Copper Parrot’s four cocktail flavours, designed using Canva and Adobe.
Ideation
A series of bold, colourful graphics introducing Copper Parrot’s four cocktail flavours, designed using Canva and Adobe.
Ideation
A series of bold, colourful graphics introducing Copper Parrot’s four cocktail flavours, designed using Canva and Adobe.
INFLUENCER MANAGEMENT & SOCIAL PROOF
INFLUENCER MANAGEMENT & SOCIAL PROOF
INFLUENCER MANAGEMENT & SOCIAL PROOF
Influencer campaigns
Influencer campaigns
I collaborated with carefully selected influencers to bring Copper Parrot to life through authentic, engaging content tailored to food and drink, sustainability, lifestyle and cocktail-focused audiences. I managed each collaboration from start to finish, overseeing creator sourcing, outreach, briefing, content approvals and performance analysis.
I collaborated with carefully selected influencers to bring Copper Parrot to life through authentic, engaging content tailored to food and drink, sustainability, lifestyle and cocktail-focused audiences. I managed each collaboration from start to finish, overseeing creator sourcing, outreach, briefing, content approvals and performance analysis.
I collaborated with carefully selected influencers to bring Copper Parrot to life through authentic, engaging content tailored to food and drink, sustainability, lifestyle and cocktail-focused audiences. I managed each collaboration from start to finish, overseeing creator sourcing, outreach, briefing, content approvals and performance analysis.
What the clients thought
“I've had the pleasure of working with Talia on the launch of Copper Parrot, our new brand at Brand Tap Group, and I can't recommend her highly enough.
From the outset, Talia hit the ground running across a broad range of disciplines - Social Media Management, Graphic Design, and Influencer Management. She has a rare ability to translate a brand’s tone and vision into content that feels both polished and authentic.
What's stood out most is how effortless the working relationship has been. Talia is proactive, communicative, and always delivers to a high standard without needing to be chased. For a founder juggling a lot of moving parts, that reliability is invaluable.
We're now expanding our work together into additional areas, and I'm genuinely excited about what we'll build from here. If you're looking for a freelancer who brings both talent and real dedication to every project, Talia is the one.”
Aster Sadler
Founder, Copper Parrot Spirits
What the clients thought
“I've had the pleasure of working with Talia on the launch of Copper Parrot, our new brand at Brand Tap Group, and I can't recommend her highly enough.
From the outset, Talia hit the ground running across a broad range of disciplines - Social Media Management, Graphic Design, and Influencer Management. She has a rare ability to translate a brand’s tone and vision into content that feels both polished and authentic.
What's stood out most is how effortless the working relationship has been. Talia is proactive, communicative, and always delivers to a high standard without needing to be chased. For a founder juggling a lot of moving parts, that reliability is invaluable.
We're now expanding our work together into additional areas, and I'm genuinely excited about what we'll build from here. If you're looking for a freelancer who brings both talent and real dedication to every project, Talia is the one.”
Aster Sadler
Founder, Copper Parrot Spirits
What the clients thought
“I've had the pleasure of working with Talia on the launch of Copper Parrot, our new brand at Brand Tap Group, and I can't recommend her highly enough.
From the outset, Talia hit the ground running across a broad range of disciplines - Social Media Management, Graphic Design, and Influencer Management. She has a rare ability to translate a brand’s tone and vision into content that feels both polished and authentic.
What's stood out most is how effortless the working relationship has been. Talia is proactive, communicative, and always delivers to a high standard without needing to be chased. For a founder juggling a lot of moving parts, that reliability is invaluable.
We're now expanding our work together into additional areas, and I'm genuinely excited about what we'll build from here. If you're looking for a freelancer who brings both talent and real dedication to every project, Talia is the one.”
Aster Sadler
Founder, Copper Parrot Spirits